Android: A Hobby or Business?

Android Monthly Revenue Report #1 - August

First things first, apologies for the delay in releasing the first full month update. I have been very busy lately preparing for my final year at Uni, and have just this morning got back from Holiday (Zante). With about 6 hours sleep across the last 60 hours or so, now seems like a perfect time to release this update. I will be heading back to Uni tomorrow morning and I have a few more blog releases planned for upcoming days. One about my reviews and publicity, and the other about the game I am currently working on. So look for those shortly. 

Anyway lets crack on, the report will cover the month of August from the 2nd, until the 2nd of September as this is the time frame between payments.

Downloads have been at a consistent rate, with some days showing 1-2 downloads, and others around the 4-6 amount. As can be seen from the graph below, downloads have pretty much continued at a steady rate with no real large rises or falls. With a fairly similar structure to that of the end of July (before the vertical line).

The app has continued to spread globally with downloads from other European countries (Slovakia, Belguim, Netherlands). The USA still continue to be my largest audience, which isn’t surprising at all considering the size of the market over there. So thanks to any of you Americans reading, another point worth mentioning is the improved exchange rate for the UK to the Dollar at the present. My takings from USA has increased by 3pence per download, which is another £1 for every 33 downloads. 

I’ve received another 3 feedback reviews (two 5 stars and a four star review) for the application, which is very pleasing to know the users are enjoying the application, and one of these was kind enough to leave a positive message. Its the little things like this that can really help applications grow. So if any of you reading have purchased the application (firstly thanks very much), please consider leaving a positive comment and a 5 star rating. 

Slide Me

As a little experiment I also submitted my Harry Potter app into the SlideMe store, which is an alternative or addition to the Android Market place, depending on what suits you. I would love to have had some kind of information to share regarding how my app is doing here, however it is still “To be approved”. Its been a fair few weeks and I have contacted them regarding the progress but have yet to hear back from them, so not sure how this will progress. Hopefully there will be some positive movement in the short future.

The Stats

The first full months standings can be seen below:

Income = £37.38

Daily Average = £1.20

Position in Cards and Casino: 49

Downloads: 89

Average Downloads: 2.87

Total Downloads: 156/149 Active (96%)

Just under £40 for a first month on the store is looking very promising, it is by no means a massive amount but its a productive start and positive income nonetheless. Most importantly there has been no sign of downloads slowing down and they are rolling in at a consistent and steady rate. Once I release more apps into the Market I’m hoping the revenue will continue to expand.

Aims for next month:

• £40+ Income. (£50 would be fantastic)
• 100 downloads.
• Remain in the Top 50 Cards and Casino Paid apps.

As always thanks for reading, stay tuned and feel free to comment.